Small Businesses Focus Marketing on Existing Customers [report]

Small business owners are now spending the bulk of their time and money marketing to existing customers rather than trying to attract new ones, according to a report from Manta and BIA/Kelsey. That determination is based on a couple of surveys carried out among Manta’s membership, which found 62% of small business owners spending the … Continue reading »

Mobile and Email Small Business Marketer’s 2014 Wish List [infographic]

With 2014 quickly approaching, many business professionals are planning to change their marketing strategies. Below are the top marketing objectives of small and medium-sized businesses’ (SMBs). Source: Direct Marketing News According to the j2 Global Forecast Survey: • 28.16% of small business professionals say increasing their online presence, such as setting up a website or … Continue reading »