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Transform Your Business with a Fractional CCO
Creativity isn't just a luxury; it’s a necessity. Whether you are a business owner or a marketer, the need to stand out from the competition and create a memorable...
Fractional CMOs: The Strategic Advantage in Tight Budget Times
In 2023, the average CMO tenure at top US advertisers was three years and one month, significantly lower than a decade ago, according to data from Spencer Stuart. With...
Creativity: The Secret Ingredient to Marketing Success
It's easy to get caught up in the latest artificial intelligence (AI) tools and advanced technologies and overlook the power of human creativity and artistic expression...
![Who’s Using What Social Media in 2024? [Report]](https://bersondeanstevens.com/wp-content/uploads/2024/07/BDSSocial_1200-400x250.jpg)
Who’s Using What Social Media in 2024? [Report]
The YouGove US Social Media Report 2024 provides a detailed analysis of the current social media environment, highlighting generational trends, gender differences,...
AI in Marketing: Practical Applications, Prompts, and Limitations
Artificial Intelligence (AI) is revolutionizing every aspect of marketing, offering a range of practical applications that can streamline processes, enhance...
![How Marketing Dollars Are Distributed [Report]](https://bersondeanstevens.com/wp-content/uploads/2024/06/MarketingDistrib_6.24-400x250.jpg)
How Marketing Dollars Are Distributed [Report]
In the latest analysis of marketing budgets, advertising has emerged as the largest expenditure for marketers worldwide. According to Salesforce’s State of Marketing...
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