Knowledge Center

Practical Marketing Resources From a Team with 27+ Years in The Field

Free Guides, AI Tools, a Cost Comparison Calculator, and Private Training

Private Training & Workshops

Need hands-on training for your team? BDS offers customized workshops on-site or virtual on marketing strategy, AI tools, automation platforms, and campaign execution. Content is tailored to your team’s skill level and current tools. Contact us at 877.447.0134 or info@BersonDeanStevens.com.

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Subscribe for monthly marketing updates, strategy insights, AI and automation tools, and resources you can use immediately.

News and Insights (Blog)

Learn about trends and get tools and reports to optimize your marketing initiatives and accelerate your success.

Cost Comparison Calculator

Considering a marketing hire? Before you commit to a full-time employee, run the numbers. Our Cost Comparison Calculator shows you the real cost difference between an in-house marketing hire and a fractional CMO or CCO.

Free Guides and E-Books

Expert-written resources on workflow automation, AI, email marketing, content strategy, and lead generation. Click any guide to download.

(Click on the images below to access the documents.)

Marketing Automation Implementation Guide
How to Leverage Marketing Automation to Improve Engagement, Retention, and Revenue
Why Use Marketing Automation
How to Get Better Quality Leads and Increase Revenue with Marketing Automation
Struggling with Marketing Technology?
How to Select a Marketing Automation Platform
12 Tips to Succeed with Marketing Automation
5 Strategies to Improve Your Marketing Campaigns
10 Tips for Successful Email Campaigns
Retargeting Tactics How to Increase Your Conversions
Marketing Automation Features Benefits
8 Content Marketing Strategy Tips

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Marketing Updates & Inspiration