Content marketing is coming to the forefront this year. According to a December 2013 study by Advertising Age, three-quarters of business-to-business (B2B) marketers planned to up content spending in 2014, and just 1.3% said they would decrease their content budget. Digital is fueling the rise in content marketing, with B2B marketers planning to increase spending … Continue reading »
Web Design: Professional vs Amateur [infographic]
Check out this infographic which illustrates the web design industry: Professionals Vs. Amateur. Are you risking business opportunities with an unprofessional web site? Take your web site design to the next level. Call 877.447.0134 today.
Increase in Online Presence a Priority For 2014 [study]
Next year, SMBs are planning to focus on building more of their businesses online. Research from j2 Global indicated that a general increase in online presence, including things as basic as setting up a website or online store, was the top priority for 2014 for nearly three in 10 SMB professionals surveyed. Automating marketing email … Continue reading »
Common Symbols and Their Origins
They are the instantly recognized symbols and icons you press, click and view countless times a day when you interact with your computer. But how much do you know about their origins? Take your marketing to the next level. Call 877.447.0134 today.
14 Brands That Increased Revenue with Responsive Web Site Design
Missing revenue opportunities? Can you afford not to redesign your web site to be mobile friendly? If you need some examples of the positive impact of mobile friendly web sites then here are a bunch of companies that have benefited from significant uplift in the key metrics following the implementation of responsive design. Lovehoney [+60% … Continue reading »
Top 3 Tools Used by SMBs For Digital Marketing
SMBs measure success by sales, lead generation. Small and medium-sized businesses (SMBs) may not always have the same resources as their larger counterparts, but that doesn’t mean the importance of digital marketing is lost on them. And as the cost of digital marketing tools drops, SMBs are moving fast to incorporate them into the overall … Continue reading »