Google-referred website visitors have the highest bounce rate (61.3%) of the 5 major search engines analyzed by Shareaholic, with these visitors also averaging the fewest pages per visit. While Ask.com wins on both those measures, it delivered only a minute 0.04% share of visitors in May to the 300,000+ publishers tracked for the study. By … Continue reading »
Is your content answering the right questions? If you want to rank higher on Google, it’s critical to get inside your customers’ heads and understand the questions they might ask that your brand can answer. The faster you create content with these questions in mind, the faster you are going to rank higher on Google, … Continue reading »
9 in 10 “business leaders” plan to either increase (46%) or maintain (47%) their marketing budgets in 2014, according to a survey from StrongView. A mix of B2C and B2B companies primarily headquartered in North America evaluated their spending plans across a variety of programs. The results reveal strong support for a variety of digital … Continue reading »
Check out these 2013 top marketing trends and statistics. Take your marketing to the next level. Call 877.447.0134.
Almost three quarters (72%) of buyers planning to purchase a business product begin their research with a Google search, according to a recent report by Pardot. After an initial search, 70% of buyers then return online 2-3 times to do additional research, and 12% return online more than three times. Just under one in five … Continue reading »
Boomers and Seniors Favor the Web More activities conducted on smartphones and tablets The internet has become a way of life for baby boomers and seniors in the US, according to a March 2013 study conducted by Ipsos and Google. For the purposes of their poll, the companies defined baby boomers as those ages 45 … Continue reading »