Where B2B Marketers Are Getting More Dollars [study]

  Eight in 10 B2B marketers have access to funds outside of their own budgets Nearly half of business-to-business (B2B) marketers worldwide expect their marketing budgets to increase this year, while just 17% say they’ll decrease. That’s according to ITSMA polling conducted in February 2015, which found that overall, budgets were expected to increase 4.4%. … Continue reading »