This infographic from Marketo highlights some of the ways brands are using Snapchat and identifying innovative promotions they can run using the platform. Take your social marketing to the next level. Call 877.447.0134.
Design is the new cool. Ad Age and The New York Times have both reported on this trend. “Whether a company is on the enterprise side or on the consumer side, design is front and center,” Andreessen Horowitz told Ad Age. “It’s important to realize that designers in general have elevated themselves to being equivalent … Continue reading »
Online consumers around the world place their greatest amount of trust in earned media, while TV wins among paid media, finds Nielsen in its latest “Trust in Advertising” report. 84% of respondents said they completely or somewhat trust recommendations from people they know, a 6% point increase from 2007. Branded websites (+9% points to 69%), … Continue reading »