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![Who’s Using What Social Media in 2024? [Report]](https://bersondeanstevens.com/wp-content/uploads/2024/07/BDSSocial_1200-400x250.jpg)
Who’s Using What Social Media in 2024? [Report]
The YouGove US Social Media Report 2024 provides a detailed analysis of the current social media environment, highlighting generational trends, gender differences,...
AI in Marketing: Practical Applications, Prompts, and Limitations
Artificial Intelligence (AI) is revolutionizing every aspect of marketing, offering a range of practical applications that can streamline processes, enhance...
![How Marketing Dollars Are Distributed [Report]](https://bersondeanstevens.com/wp-content/uploads/2024/06/MarketingDistrib_6.24-400x250.jpg)
How Marketing Dollars Are Distributed [Report]
In the latest analysis of marketing budgets, advertising has emerged as the largest expenditure for marketers worldwide. According to Salesforce’s State of Marketing...
Implementing Generative AI in Marketing: A Strategic Roadmap
Generative AI (GenAI) is quickly transforming marketing, enabling content creation, decision automation, and data-driven insights. Adopting it promises competitive...
Unlocking Growth: SMBs Prioritize Marketing Despite Time Crunch
In a recent study by Constant Contact and Ascend2, roughly 39% of small and medium-sized businesses (SMBs) across the US, UK, Australia, and Canada are increasing their...
Strategic Flexibility: How Fractional CMOs Can Transform Your Business Growth
The role of a Chief Marketing Officer (CMO) is more critical than ever. However, not all companies can or need to onboard a full-time CMO. This is where the concept of...
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