Dole Food Company, Inc.

Dole Food Company, Inc. Mission Pineapple Promotion

Multi-Channel Promotion

Created and produced The “Mission Pineapple” James Bond 007 corporate incentive program, sales presentation, and foodservice promotion for Dole canned pineapple products. The multi-pronged campaign included branded shirts, inscribed briefcases, and personalized audio messages with a customized 007 music score for the sales team, in addition to recipe suggestions, point-of-sale materials, and promotional items for the restaurant operators.

Certain samples are not available due to non-disclosure agreements.

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