Google AdWords has launched the Google Display Planner, a combination of three AdWords tools: the Contextual Targeting Tool, Placement Tool, and Google Ad Planner.
Here’s a help guide. It includes everything from how to access the tool to creating and saving media plans within the tool.
Google will be eliminating the Contextual Targeting Tool and the Placement Tool within the next three days. Businesses using the Google Ad Planner should export any existing media plans and site lists before the existing services are removed.
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