Facebook’s updated News Feed algorithm requires brands to create higher quality content to provide more value for its users. Posts that include video, images,and news links will be rewarded, while posts with only text in them will be downgraded.

This infographic from Brand Networks is a handy guide to optimizing content according to the new algorithm. While Facebook still isn’t totally clear about content that will get placed higher in the News Feed, these tips will bring marketers closer to achieving their goals.

Facebook Newsfeed Tips

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